“Home meets spoga+gafa” in Hall 4.2 is one of “Three Steps on the Road to imm cologne 2023”. Read on.
As a unique occurrence in 2022, the pop-up event “Home meets spoga+gafa, which is dedicated to the world of interior furniture, is enhancing the furniture segment of spoga+gafa. As such, indoor and outdoor furniture will be exhibited together in one place. The pop-up event enables efficient ordering activities at the best possible ordering time for buyers, and dealers, who offer their customers both outdoor and indoor furniture and who want to order both at one location.
A general and sustainable hall set-up that is foreseen for the furniture halls of spoga+gafa will also create new dynamics beyond 2022 and guarantees a high frequency of visitors in all furniture halls. Halls 3.1, 11.1 & 11.2, as well as the unique hall 10.2, will form a “Furniture triangle of short routes” in the future.
Ordered @spoga+gafa – the Digital Platform for the Green Industry / Photo – Petar Chernaev
Indoor and Outdoor Furniture Manufacturers
On the exhibitor side, “Home meets spoga+gafa” addresses indoor and outdoor furniture manufacturers from the middle of the market. In the year 2022, the pop-up event is one of three attractive participation forms for the interior industry on the way to imm cologne 2023. It enhances the ongoing point of contact across the entire value chain, which Koelnmesse offers with its portfolio ranging from interzum to spoga+gafa and imm cologne, through to ORGATEC.
The presentation of new products as well as bestseller models at “Home meets spoga+gafa” is ideal at this point in time: These are still turbulent times, the market is volatile so bestseller models with small updates can also be showcased at “Home meets spoga+gafa” in a bid to further boost business.
Furthermore, the participants can benefit from two further advantages of spoga+gafa: The visitors and the internationality. The main visitor groups traditionally include the large-surface outlets of the furniture trade, the specialized furniture trade, and the global DIY stores.
Photo – Agrilution / Koelnmesse
Koelnmesse – Industry Trade Fairs for the Interior, Outdoor, and Design Sector
Koelnmesse is the world’s top trade fair organizer in the fields of interiors, furnishings, design, home living, garden lifestyle, and modern work environments. At the trade fair grounds in Cologne/Germany, the leading international trade fairs imm cologne, LivingKitchen®, spoga+gafa, and ORGATEC showcase the latest trends, products, and innovations, serving as international, central gatherings for the global industry.
In addition to the events at its Cologne headquarters, Koelnmesse is strategically expanding its portfolio internationally: The inaugural ORGATEC TOKYO will be hosted in 2022. It will be the first trade fair in Japan to focus on professional and hybrid work environments. As the satellite event for imm cologne and ORGATEC, idd shanghai provides European companies in the premium and luxury segment of the interior design industry with a unique platform for showcasing exclusive, design-driven products.
The in-person events are complemented by ambista, the online business network for the international interiors industry, which provides direct anywhere, anytime access to relevant products, contacts, expertise, and events.
Cover Photo – Elho / Koelnmesse
Koelnmesse / spoga+gafa Press
The Introduction to Biophilic Interior Design – read more about this key design trend for 2022 that helps us to enjoy the advantages of nature in even the most urban surroundings