Samsung Electronics is marking its 20 years of global leadership as the world’s number 1 television brand, with a special promotion on the occasion of the 2026 TV line presentation. The brand’s new 2026 TV lineup is designed to provide consumers with a deeper viewing experience through advanced display technologies, contemporary design, and superior connectivity with other devices in the home. Discover more.
20 Years of Global Leadership: Samsung – the World’s Number 1 Television Brand
Samsung Electronics is marking its 20 years of global leadership as the world’s number 1 television brand, with a special promotion on the occasion of the 2026 TV line’s presentation. Customers who choose one of the selected 55-inch or larger TVs from the Micro RGB, OLED, Mini LED, The Frame, and The Frame Pro lines are entitled to a Samsung soundbar gift. In addition, customers who choose one of the TVs included in the promotion are entitled to an extended three-year protection when registering the product, with a two-year manufacturer’s warranty.
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Samsung’s New 2026 TV Lineup
Samsung’s new 2026 TV lineup is designed to provide consumers with a deeper viewing experience through advanced display technologies, contemporary design, and superior connectivity with other devices in the home. The top model in this year’s lineup features Micro RGB technology, developed for precise color reproduction, allowing consumers to achieve deep contrast and superior detail.
Samsung OLED TVs also stand out, which consumers love for their self-emitting pixels that deliver true blacks and perfect contrast, instant response time ideal for gaming, ultra-slim premium design, and glare-free viewing experience. Quantum Mini LED enables extremely precise light control, creating deeper contrast, clearer details, and uniform brightness from scene to scene. Certified by TÜV Rheinland as a true QLED TV, Samsung Neo QLED uses a blue-light backlight and a quantum dot layer to ensure a stable color spectrum and consistent picture performance.
Special Promotion – Free Soundbar
Customers who pre-order one of the included models during the promotional period will be entitled to a free soundbar, with the type of gift device depending on the TV purchased. With the purchase of Micro RGB and OLED models with a diagonal of 75 inches and larger, customers will receive a Q990H soundbar, with selected models of 55 inches and larger, a Q600H soundbar, while with Mini LED models of 55 and 65 inches, they will receive a B650F soundbar. The value of the gift reaches up to 1,399 euros.
To be eligible for a promotional soundbar, purchase registration via the official website is required no later than June 25, 2026. A full list of models included in the promotion and details of the terms and conditions of participation can be found at the link. This promotion further confirms Samsung’s commitment to a superior user experience, which is also confirmed by the fact that, according to data from the analytical company Omdia from February 2026, Samsung has been the leading global TV brand by annual market share for the 20th year in a row.
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